Why domain is important
Having your own domain name makes your company look professional and 88% of Europe and North America are using the internet.
Having your own domain name indicates you’re part of the Digital Revolution, and it implies that you’re up-to-date on emerging technologies. Whether this is true or not, having your own domain name might just put you ahead of your competitors.
If you don’t own your domain name, you’ll have to take a new URL, which will destroy the branding that you built up with your first address.
If you decide to register a domain name that matches the concept of your business you might draw Web surfers in search of that topic.
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